Business Development & Sales Department
At Branda, our vision is to become the leading one-stop branding platform globally, empowering businesses to create unforgettable identities and achieve sustainable growth through efficient branding.
As a Sales & Business Development Manager, you are stepping into a career that is not just a job, but a legacy-building opportunity. Here, your talent, dedication, and strategic approach will drive businesses to new heights while unlocking incredible career success for you.
💡 What does this mean for you?
- You are the powerhouse of Branda’s growth. Every deal closed, every relationship nurtured, and every solution provided brings businesses closer to their branding goals.
- You control your success. The more value you bring, the more rewarding your career becomes—financially and professionally.
- You are making an impact on a global scale. Your work directly fuels the success of businesses, helping them stand out and thrive in competitive markets.
- You define what’s possible. By exceeding your targets, you’re not just increasing numbers—you’re shaping the future of branding.
Our Target Audience
– Funded Start ups
– Medium scale enterprise (50-199 employees)
– Large scale enterprise (200+ employees)
This is your stage to shine. Embrace the challenge, take ownership of your role, and make history with Branda. 🚀🔥
to streamline your routines, below is our
Standard Operating Procedures (SOP)
1. Daily Routine & Responsibilities
A. Morning Pre-Resumption Tasks (Before 9:30 AM)
✅ Update Daily Plans Sheet – Each team member must outline their daily goals and action plan on the shared sales sheet before 9:30 AM.
✅ Prepare Follow-up List – Review pending leads and schedule follow-ups with prospects from previous interactions.
✅ Check Team Communications – Stay updated on any company-wide or team-specific announcements.
B. Active Sales & Business Development Tasks (9:30 AM – 5:30 PM)
✅ Prospecting & Outreach
- Reach out to a minimum of 50 new prospects daily (via calls, emails, or social media).
- Follow up on at least 20 previous leads to drive conversions.
- Log all outreach activities on the lead sheet and update the shared CRM or tracking document.
✅ Sales Conversion & Documentation
- Update the Sales Converted Sheet immediately after every closed sale.
- Ensure customer details, payment status, and order confirmation are properly recorded.
✅ Real-time Communication & Problem-Solving
- Engage with the team via the WhatsApp group for urgent updates, challenges, or required support.
C. End of Day (Before 6:00 PM)
✅ Daily Achievement Update
- Post your achievement summary on the WhatsApp team group & update the sales sheet before logging out.
- Highlight successful conversions, key follow-ups, and prospects requiring extra attention.
✅ Evaluate Performance & Plan for the Next Day
- Assess what worked well and what needs improvement.
- Prepare key follow-up tasks for the next day.
2. Weekly Routine & Responsibilities
A. Weekly Planning & Reporting
✅ Update Weekly Sheet (Every Tuesday Before 10:00 AM)
- Enter completed deals, prospects in the pipeline, challenges, and targets for the week.
✅ Prepare for Weekly Meeting (Every Tuesday at 12:00 PM)
- Review previous performance, conversion rates, and outreach success.
- Discuss challenges and receive feedback from the team leads.
B. Continuous Performance Optimization
✅ Review Top Performing Sales Strategies – Analyze the best-performing outreach techniques and adjust approaches accordingly.
✅ Identify High-Potential Leads – Prioritize leads with the highest engagement for aggressive follow-up.
3. Best Practices
🔹 Maintain a Strong Online Presence – Regularly engage with prospects via LinkedIn, email, and industry networks.
🔹 Follow a Structured Outreach Process – Personalize every sales approach to increase response rates.
🔹 Time Management – Allocate specific blocks for prospecting, follow-ups, and closing deals.
🔹 Active Team Collaboration – Share insights, best practices, and challenges in team discussions for collective growth.
🔹 Stay Motivated & Driven – Set personal targets beyond company goals to stay ahead.
4) Useful Tools & Application
This section tools to help you excel at your role. View below
🔹 Sales training crash course – https://team.branda.com.ng/sales-training/
🔹 Onboarding training (must watch) – https://team.branda.com.ng/onboarding/
🔹 Sales sheet template (your ultimate work diary) – https://docs.google.com/spreadsheets/d/1IcTG2x3vKFyifduJYC0b2vJxPtp4OaWi27wdQvHQWfA/edit?gid=85247804#gid=85247804
🔹 Partner onboarding template – https://docs.google.com/spreadsheets/d/1WTg6eno9JaLmMnVKG58cQsMSQ217TSYUQ-LrMmdonRw/edit?usp=sharing
🔹 Download our company profile & proposal documents – https://drive.google.com/drive/folders/17Aqzjkik24yHwcUAL3O8VrylVkwpcnXu?usp=sharing
🔹 Download company creatives for social media, emailing & more – https://drive.google.com/drive/folders/1vwoAMAcvccsb4AWHx0Tp4LqBQf9jYxcC?usp=sharing
🔹 Email proposal & introduction templates for pitching – https://docs.google.com/document/d/1bn5CaJiTbrnpd4gbsxSEiUbjM8oWOSOQtIobkVztjNg/edit?usp=sharing
🔹 Prospect pitch & journey –https://docs.google.com/document/d/1W4CcL0Gc5qTOonwRZy4_Jav2vQxN6Oky35LQFpxUnTE/edit?usp=sharing
🔹 Portfolio & Previous Projects – https://branda.com.ng/branda-projects